About Dan

Making complicated things simpler.

I listen first, explain the options clearly and help people make confident decisions.

Dan Smith outdoors

More than 100

households helped since I joined Utility Warehouse in July 2023

Trust starts with understanding.

I spent 25 years working in the NHS and managing complex organisations, so I understand how frustrating complicated systems can be.

I now run three businesses. I’m a natural numbers geek and a dad of two, and I enjoy making complicated information easier to understand so people can make confident decisions.

My approach is simple:

  1. Listen first.Every household and every situation is different.
  2. Understand the situation.Look at what you have, what you need and what matters most.
  3. Explain the options clearly.Plain English, without the hard sell.
  4. Help you decide.You choose what feels right for you.

Why Utility Warehouse?

I originally became a Utility Warehouse Partner because I needed to earn a few hundred pounds extra each month.

I continue because I genuinely love helping people and I’m passionate about making household finances as efficient as possible. Building a recurring residual income is one of the best parts. I’m creating something that can provide continuing income, greater choice and more freedom in the future—and ultimately something valuable for my children to inherit.

Dan celebrating his Free Energy Club membership

I’m also a proud Founder Member of the Free Energy Club. For 30 consecutive months, by helping one or two new homeowner customers save money, I’ve qualified for free energy and haven’t paid an energy bill in two and a half years.

Consistency really does win.

This describes my own experience and is not a promise of results for anyone else. Free Energy Club eligibility, qualifying activity and benefits are subject to Utility Warehouse terms and may change.

Book your free bill review